Abrams Residential 39 S Street NW Case Study

Abrams Residential 39 S Street NW Case Study

39 S St NW


Compass Concierge

The housing market is more competitive than ever, with most buyers looking for nearly turn-key properties. It is up to us agents to get your home market-ready, while still maximizing the return on your lifelong investment.
Compass Concierge is the hassle-free way to transform your home with zero upfront costs or interest. With Concierge, you do not have to pay the initial out-of-pocket costs for home improvement services like painting, staging, flooring and more. When your home sells, simply pay back the costs of the services provided.

39 S St NW Street CASE STUDY


This turn of the century Victorian Bayfront Rowhome  had undergone a renovation in 2012 to create a legal  two unit property and update the kitchen and baths.  While the renovation was well executed, some of the  finishes had become dated and some of the original details suffered from deferred maintenance. The living  room also was very narrow making the living space tight  which limited furniture placement and reduced the light  levels on the main level. After our initial consultation  and a walkthrough with our preferred designer/stager,  we developed a market analysis of both “as-is” condition  value and a range of values that we were confident the  home could attain with a range of strategic updates. Our  pre-listing preparation budget, financed through Compass Concierge, was $50,000.

Projected Results

  • Original “as-is” value projection +/- $1.1MM • Compass Concierge Budget: $50,000 
  • Seller Upfront Expense: $0 
  • Initial Post Renovation Estimated Value: +/- $1.2MM

Scope of Work


  • Flooring: The original hardwoods in this home were in really poor shape.  Homes in this era were built without subfloors and you could literally see  through the floors in places. We installed 7” engineered white oak hardwoods  over the existing floors to give the entire home a modern, uniform look and feel 
  • Opening Up the Floorplan: We removed a non-load bearing wall between the  living room and foyer to open up the entire living space on the main level and  provide more light throughout. 
  • Paint: We painted the entire interior of the home a crisp white to complement  the new floors and brighten the space. 
  • Lighting: We installed new semi-flushmount, pendant and vanity lighting in the  entryway, kitchen, hallways and baths to update the home’s lighting scheme.  We also moved the dining room chandelier to create a more functional dining  space. 
  • Stairs: Since replacing the stair treads to match the new flooring was cost  prohibitive we installed a stair runner and painted the risers, bannisters and  trim with a dark, custom color to create contrast with the crisp, white walls. 
  • Baths: The baths had previously been remodeled but the finishes had become  dated. We replaced the vanity tops with Quartz counters, installed new  sink hardware, mirrors and vanity lights to give the baths an affordable, yet  dramatic upgrade.
  •  Staging: We employed high end staging to create a fresh, modern look and  feel.

  • Front Entry: We repainted the old wooden front entry door with a dramatic,  dark gray for contrast with the exterior red brick. We also installed an  electronic deadbolt with a touch keypad to replace the tired, existing  hardware. 
  • Landscaping: We cleaned out the front and back gardens, mulched and  planted new flowers. We powerwashed the front and rear walkways and  patios to refresh their appearance 
  • Deck: We refinished the deck surface and staged the outdoor space to  highlight its functionality

Owner Testimonial

We had a wonderful experience with Abrams  Residential and Compass Concierge. We did  not have to worry about a thing, David and  Claire did all the dirty work. Not only are they  professional and knowledgeable, but they also  have great taste and treated our home like it  was their own. Their design suggestions were  spot on and their oversight of the process,  from introducing us to their preferred vendors,  getting estimates and coordinating the  work made the process of getting to market  seamless. They set reasonable expectations  from the beginning and then did everything  in their power to exceed them...which they did  with two non-contingent offers that netted  us well above our target price. If you are  looking for agents that actually add value to  your home and don’t just put a sign up, then  Abrams Residential is the partner that you are  looking for in this competitive market.”

The Results

  • Number of Private Showings: 20
  • Open House Visitors: 40+
  • Offers: 2
  • Contract Price: $1,232,500 with no contingencies
  • Estimated Return on Concierge Investment: 2.65X

Abrams Residential

Abrams Residential specializes in holistic real estate solutions that are data driven, design-minded and laser focused on both our clients’ desired results and their wellbeing. As a husband and wife team raising our family in the Westmoreland Hill neighborhood of Bethesda after eight years in Shaw, we are truly a local, family business and we understand that success lies in the details. That’s why every property we represent receives our personal attention and care from the moment we walk into your home until far beyond settlement. We believe in building lifelong relationships built on trust and performance, which is why over 90% of our $200MM+ in sales have come from repeat and referral clients.
  • Over $200MM+ Sold
  • Recognized by The Washingtonian as a Top Producer
  • Recognized by Real Trends as one of America’s Best Real EstateProfessionals (top 1.5% nationwide
  • 90%+ Repeat/Referral Business
  • 50+ 5-star reviews on Zillow

Work With Us

We have built our practice as a family business. We have deep subject matter expertise and provide our clients with exceptional service, individualized attention, and a commitment to being your trusted real estate advisors for life.

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